Privacy Policy

At Velura, we take your privacy seriously and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and safeguard the information you provide when visiting our website, placing an order or using our services.

By accessing our website or using our services, you acknowledge the practices described in this Privacy Policy.

How and When We Collect Your Data

We collect personal information that you provide directly to us, as well as certain information generated when you interact with our website. We may collect information when you:

Create or manage an account
Place an order
Subscribe to our email updates or newsletter
Submit a product review or other feedback
Contact our customer support team
Interact with our website or social media content

The information we collect may include your name, billing and delivery address, email address, telephone number, payment-related information, IP address, browser or device information, order history and website activity.

How We Use Your Personal Data

We use your personal information only where there is an appropriate reason for doing so. Depending on the circumstances, this may include fulfilling our agreement with you, complying with legal obligations, pursuing legitimate business interests or processing information with your consent.

Your information may be used for purposes including:

Processing, fulfilling and delivering your orders
Managing payments, refunds and order-related enquiries
Providing customer support
Sending order confirmations and delivery updates
Managing and improving our website and services
Understanding customer preferences and website usage
Preventing fraud, misuse and security incidents
Sending promotional communications where you have agreed to receive them

If you choose to receive marketing communications from us, we may send information about products, special offers, updates and other news relating to Velura. You may withdraw your marketing consent at any time.

Payments and Data Security

Payments made through our website are processed using secure payment technology.
We do not directly store complete payment card details on our systems.
We use appropriate technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse or disclosure.
Secure encryption technology may be used when information is transmitted through our website.

Although we take reasonable measures to protect your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

Cookies, Marketing and Advertising

Our website may use cookies and similar technologies to operate essential website functions, remember preferences, understand how visitors use the website and support advertising or marketing activities.

Where required, non-essential cookies will only be used after you have provided the appropriate consent. You can manage your cookie preferences through the options available on our website or through your browser settings.

Marketing and advertising information may be used to understand the effectiveness of our campaigns and to provide more relevant advertising. Where personal information is used for these purposes, it will be handled in accordance with applicable data protection requirements.

Customer Reviews and Feedback

We may invite customers to share reviews, ratings or feedback following a purchase. Participation is entirely optional.

If you submit a review or other content, certain information associated with that submission may be displayed publicly where you have chosen to make it available.

Social Media and External Links

Our website or communications may contain links to social media platforms or other external websites. When you choose to visit or interact with an external platform, its own privacy practices and terms may apply.

We are not responsible for the privacy practices, security or content of independently operated external websites.

Sharing Your Information

We do not sell or rent your personal information.

Where necessary to operate our business and provide our services, we may share relevant personal information with carefully selected service providers, including:

Payment processing providers
Delivery and fulfilment partners
Website and technology service providers
Email and communication service providers
Analytics and marketing service providers
Professional advisers where reasonably necessary

We expect service providers handling personal information on our behalf to use it only for authorised purposes and to apply appropriate safeguards.

We may also disclose information where required by applicable law, regulation, legal process or a lawful request from an authorised body.

Data Retention and Security

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including fulfilling orders, providing customer support, maintaining appropriate business records and meeting applicable legal or regulatory obligations.

When personal information is no longer required, we may securely delete or anonymise it in accordance with our data retention practices.

We use appropriate administrative, organisational and technical safeguards designed to protect the personal information under our control.

Your Data Protection Rights

Where applicable under UK data protection law, you may have rights concerning the personal information we hold about you. Depending on the circumstances and the legal basis for processing, these may include the right to:

Request access to your personal information
Request correction of inaccurate or incomplete information
Request deletion of your personal information in certain circumstances
Request restriction of certain processing activities
Object to certain types of processing
Request transfer of eligible personal information
Withdraw consent where processing is based on your consent

You may also have the right to raise a concern with the relevant data protection authority if you believe your personal information has not been handled appropriately.

To make a privacy-related request, please contact us at support@velurastore.com. We may need to verify your identity before processing certain requests.

Children's Privacy

Our services are not intended to knowingly collect personal information from children where parental or guardian consent would be required under applicable law. If we become aware that personal information has been collected improperly, we will take appropriate steps to address the matter.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, services, technology or legal requirements.

Any revised version will be published on this page. Where appropriate, significant changes may also be communicated through our website or other reasonable means.

Business Information

Store Name: Velura
Company Name: Velura LTD
Email: support@velurastore.com
Business Address: 53 Kingsmere Road, London, NW6 2PL, United Kingdom
Service Hours: Monday to Friday, 9:00 AM to 9:00 PM